About Us

  • technical-support_9646504

    Who We Are

    Sportsbook Training Services was established in 2015 and has quickly become the leading practitioner in the field of staff training for sports betting operators and suppliers.

    Since then, we have provided services to Tier 1 operators and suppliers around the world and have gained a reputation for delivering high quality training and software to industry leaders.

  • Face-to-face learning

    About Jonathan

    With 30 years’ experience in the betting industry, founder Jonathan Smith is well placed to provide your staff with the training and technology they need.
    Jonathan has over three decades worth of experience as a senior odds maker at a number of high-profile fixed odds and spread betting firms. He has adapted to the changing business practices that the industry has seen since the introduction of online betting. He created Sportsbook Training Services to provide companies with high-quality services and products.

    Jonathan has wide-ranging experience of delivering training at all levels, from new recruits to C level executives, across a variety of B2B and B2C companies. He has built and successfully implemented algorithmic models to sportsbooks and suppliers across the world.

About Us

  • technical-support_9646504

    Who We Are

    Sportsbook Training Services was established in 2015 and has quickly become the leading practitioner in the field of staff training for sports betting operators and suppliers.

    Since then, we have provided services to Tier 1 operators and suppliers around the world and have gained a reputation for delivering high quality training and software to industry leaders.

  • Face-to-face learning

    About Jonathan

    With 30 years’ experience in the betting industry, founder Jonathan Smith is well placed to provide your staff with the training and technology they need.
    Jonathan has over three decades worth of experience as a senior odds maker at a number of high-profile fixed odds and spread betting firms. He has adapted to the changing business practices that the industry has seen since the introduction of online betting. He created Sportsbook Training Services to provide companies with high-quality services and products.

    Jonathan has wide-ranging experience of delivering training at all levels, from new recruits to C level executives, across a variety of B2B and B2C companies. He has built and successfully implemented algorithmic models to sportsbooks and suppliers across the world.

About Us

  • technical-support_9646504

    Who We Are

    Sportsbook Training Services was established in 2015 and has quickly become the leading practitioner in the field of staff training for sports betting operators and suppliers.

    Since then, we have provided services to Tier 1 operators and suppliers around the world and have gained a reputation for delivering high quality training and software to industry leaders.

  • Face-to-face learning

    About Jonathan

    With 30 years’ experience in the betting industry, founder Jonathan Smith is well placed to provide your staff with the training and technology they need.
    Jonathan has over three decades worth of experience as a senior odds maker at a number of high-profile fixed odds and spread betting firms. He has adapted to the changing business practices that the industry has seen since the introduction of online betting. He created Sportsbook Training Services to provide companies with high-quality services and products.

    Jonathan has wide-ranging experience of delivering training at all levels, from new recruits to C level executives, across a variety of B2B and B2C companies. He has built and successfully implemented algorithmic models to sportsbooks and suppliers across the world.

Testimonials

Simon TRIM

Director, Sporting Solutions

Jonathan’s training programmes provide a platform for a common understanding of trading principles within the wider organisation that delivers incredible business value. Jonathan’s training simplifies what can sometimes be regarded as complex subjects into understandable concepts. The variety of subject matter at his disposal means he delivers a level of content that is relevant to the knowledge base of the audience in a clear, pragmatic and very entertaining style. Jonathan’s training improves knowledge of what the trading function does at every single level of the business, from C-level management to new recruits. It is especially important for helping technology teams understand the problems that they are trying to help the trading function solve through automation.

Sebastian BUTTERWORTH

Head of Racing, Skybet

Finding Jonathan has proved to be a revelation for our 80+ strong trading team. A master of odds compilation, probability theory and bookmaking principles, he has also proven himself a master trainer and educator. Engaging, charismatic and hugely knowledgeable – our trading team have benefitted significantly from Jonathan’s sessions and we cannot recommend his services highly enough.

John WRIGHT

Former Head of Trade, Boylesports

I have known Jonathan for over 25 years within the industry and worked with him directly at both Coral & Ladbrokes. He was the catalyst for Sporting Solutions’ internal trading development and I would strongly vouch for his ability to develop any direct or supporting function in this area of the business.